Wednesday 29 February 2012

Colour Copies

A new book is published, and all of the publicity material keeps pushing its similarity to another huge commercial success. But not everyone reads publicity material, and to read a book's blurb you have to be persuaded to pick it up in the first place. So how to you subliminally make the millions of readers of a certain black-folks-can-only-succeed-if-good-white-folks-are-their-champions novel pick up your book? Colour coding.

The original (in a couple of different but matching forms):




The would-be:


Regarding The Help, my views are summed up by this parody poster (sorry to whoever created it, but I can find no original source by Ali Gray, from here):

5 comments:

  1. This is similar to the editions of Wuthering Heights designed to look like the cover of Twilight.... At least in this case, it's a trick to have the reader improve their reading skills.

    ReplyDelete
  2. Oh, color copies. It's bleeding red and black all over the YA cover realm because of Twilight. Gag.

    ReplyDelete
  3. The Help poster is from a series by Ali Gray first seen here:

    http://www.theshiznit.co.uk/feature/if-2012s-oscar-nominated-movie-posters-told-the-truth.php

    ReplyDelete
  4. Ah, thank you! I'll add that to the post.

    ReplyDelete
  5. I didn't read the help but I really disliked the film and I think this film poster sums it up.

    ReplyDelete